Technologies and Models of Youth Political Online Mobilization and Online Discourse in Modern Socio-Political Process: Event Analysis of Particular Cases in the Megacities of the Russian Federation | South-Russian Journal of Social Sciences
Technologies and Models of Youth Political Online Mobilization and Online Discourse in Modern Socio-Political Process: Event Analysis of Particular Cases in the Megacities of the Russian Federation
Vol. 21 (2020) No. 4, Public Politics
Vol. 21 (2020) No. 4
Public Politics

Technologies and Models of Youth Political Online Mobilization and Online Discourse in Modern Socio-Political Process: Event Analysis of Particular Cases in the Megacities of the Russian Federation

Negrov E.O.
St. Petersburg State University
ORCID ID 0000-0003-3906-5197
PDF (Russian)
https://doi.org/10.31429/26190567-21-4-24-43
https://doi.org/10.31429/26190567-21-4-24-43

How to Cite Array

Negrov E.O. (2020) Technologies and Models of Youth Political Online Mobilization and Online Discourse in Modern Socio-Political Process: Event Analysis of Particular Cases in the Megacities of the Russian Federation. South-Russian Journal of Social Sciences, 21 (4), pp. 24-43. DOI: 10.31429/26190567-21-4-24-43 (In Russian)
Submission Date 2020-11-15
Accepted Date 2020-12-15
Published Date 2021-06-22

Copyright (c) 2021 Евгений Олегович Негров

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Abstract

The article is a research into the role, technologies and models of the youth political online activism in modern Russia. The examination of event analysis of two particular cases (Ekaterinburg and Saratov, 2019) revealed the relevance, the main aspects and the performance criteria of youth policy in the sphere of communication. However, certain mechanisms can be used by the state to improve the level of such communication. They should be clearly articulated to follow the youth expectations, with the help of professional socio-­political monitoring, independent quantitative and qualitative studies, and a useful and mutually respectful dialogue designed to promote a positive, constructive and conventional activation of the political behavior of youth groups. Exposing the pattern of protest at several levels, each with its own characteristics and analysis, leads to the conclusion that there are different patterns of protest that have manifested themselves differently in the handling of cases (in Yekaterinburg and Saratov). All of the above makes it possible to record the relevance of the built models of online mobilization, which in turn makes the study practical.

Keywords

political communication, political behavior, youth politics, online activism, event analysis, urban public policy

Acknowledgements

The research was carried out through the financial support of RFBR, research project 20-011-70001, “Youth in Metropolises as a social basis of public protest: preconditions, technologies, forms, risks and effects of political online mobilization.

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